Online retail major Snapdeal has partnered with the Himachal
Pradesh government to launch a ‘special e-commerce zone’ in Dharamshala that
will facilitate sale of local handicraft and other
products through its marketplace. Snapdeal will set up an online store dedicated to local handicrafts and traditional products made by artisans of the area. The store will house traditional products like – Tankha Paintings, Kangra Arts, handicrafts and organic products.
Snapdeal will also take on-board local artisans and manufacturers as sellers on its marketplace and enable them to sell nationally while supplying locally, the company said. A special pick up facility has been set up for these new sellers to transport their products to customers across the country, it said.
products through its marketplace. Snapdeal will set up an online store dedicated to local handicrafts and traditional products made by artisans of the area. The store will house traditional products like – Tankha Paintings, Kangra Arts, handicrafts and organic products.
Snapdeal will also take on-board local artisans and manufacturers as sellers on its marketplace and enable them to sell nationally while supplying locally, the company said. A special pick up facility has been set up for these new sellers to transport their products to customers across the country, it said.
“With the Special Ecommerce Zone we are looking at
invigorating and mainstreaming local economies by linking and assisting them to
harness the potential of the internet,” Snapdeal Co-founder and CEO Kunal Bahl
said.
According to PTI, Himachal Pradesh Chief Minister, Virbhadra
Singh who was also present at the launch, said,”I am delighted that Snapdeal
has taken the initiative to create employment and entrepreneurial opportunities
in Dharamshala by creating a special e-commerce zone. It will have a positive
impact on the economy of this region which until now has been largely based on
tourism.”
The company said that the zone is in line with the several
measures it is taking which will enable small and medium sized businesses
across the country to harness the power of internet and become a part of the
digital revolution. The company is also setting up a technology lab at
Dayananda Model Senior Secondary School in the city to inculcate and enhance
students’ interests in science and technology.
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